Case Studies
Every number, every headline, every “before and after” is tied to real people who trusted me with their vision. And when I say trusted, I mean they handed me their dreams, their deadlines, their reputations—and we got it done.
Each case study shows how I turn vision into results: from scaling healthcare leadership visibility, to saving a Bronx high school, to launching a skincare brand in the U.S. market.
Explore the work, see the outcomes, and imagine what’s possible when your story is backed by strategy-first work.
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For the Visionary Leader who needs a brand that reflects the weight of their work.
Leslin Healthcare Leadership Foundation → +1,500% increase in impressions, 2x visibility, inbound collaboration requests
SkinIdent USA → 100% YoY revenue growth, 7.09% conversion rate (vs. 2.5% industry avg.), $246 AOV
The Paige Fraser Foundation (TPFF) → Clarified brand, designed visual system, and increased engagement + partnerships through storytelling and strategy
Triptent (via Codeword) → 100% increase in LinkedIn engagement, earned coverage in Digiday
Acts Church → First-page SEO rankings for “new church in Yonkers,” sustainable systems from day one
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For the First-Time Author who wants to publish a book that honors their voice and builds their legacy.
Kacie Anderson — Timunah: A Beautiful Picture → Published a legacy project preserving handwritten poems alongside professional design
Allashia Smith-Harris — Hidden: Mental Illness Hides Out in the Church → Co-authored and developed a resource equipping churches to address mental health
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For the Community Advocate fighting to protect what matters most.
Preston High School → Grassroots communications campaign led to $8.5M deal with Bally’s Foundation, securing the school’s future for 25 years at $1/year rent