The L.I.V.e. Church
Transforming
how churches
communicate,
operate, and grow.
Role
Communications & Marketing Director
Scope
Full-spectrum communications
RESULT
$85K Saved Through Strategic Communications Infrastructure
The L.I.V.E. Church had been active for six years — with a congregation, social media presence, and a community that showed up and showed out. What they lacked was the infrastructure to make it all work together: a coherent communications system and the processes to make outreach and inreach consistent, scalable, and sustainable.
Dominique Brienne came in to organize, restructure, and lead — capitalizing on the opportunity to upgrade and systematize the ministry’s communications while dramatically reducing cost and extending reach.
Communications
and Content
Web
and Digital
Design
and Creative
Operations
and Systems
Strategy
and Brand
Infrastructure
and Technology
What was built and Improved
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Established end-to-end communications infrastructure for both internal ministry operations and external audience engagement — defining workflows, cadences, and standards across email, social media, print, and video. Built a content framework that converts weekly sermon series into coordinated, multi-platform campaigns.
Developed ministry and communications templates, request and submission processes, and seasonal planning frameworks that give staff and ministry leads a repeatable system for events, announcements, and campaign cycles. Recruited and structured a three-person volunteer communications team with defined roles and access to professional tools.
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Created every graphic the church uses across all platforms — sermon series artwork, event flyers, carousels, projection slides, and ministry materials. Wrote and fully designed the Joy devotional. Contributes ongoing strategic voice to ministry direction, including events and multi-month planning cycles.
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Redesigned and relaunched the full church website—architecture, copy, design, SEO, and metadata — then built and launched a companion mobile app synced to the site. Both are actively maintained with regular content updates, event management, and sermon uploads.
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Organized and elevated the church's existing presence across Instagram, Facebook, and YouTube — bringing structure, consistency, and a repeatable content strategy to platforms that were already active. Brought the church's YouTube channel into the YouTube Partner Program, making it a monetization-eligible platform and extending the ministry's reach beyond Sunday attendance.
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Transitioned the church off Microsoft Office and onto Google Workspace for Nonprofits at no cost, replacing paid email, storage, and productivity tools. Introduced Tithe.ly as the church's all-in-one CMS — consolidating giving, events, forms, church management, and the mobile app into a single platform at a lower cost than the previous siloed setup. Secured free professional-tier licenses for the creative team.
Standardized digital intake through forms and QR codes across events, registrations, baptisms, and ministry planning. Built a new member welcome system with personalized video scripts and automated Monday morning email sequences for both new believers and transferring members.
“DOM IS amazing”
— Theron Mallard, COO“DOMinique is creative, insightful and an absolute joy to work with. she has the uncanny ability to bring creativIty and life not only to the organization, but to those who lead the organization.”
— Damon Mack, Bishop-Elect, Senior Pastor