ACTS CHURCH
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ACTS CHURCH -
THINK. WRITE. DESIGN.
project
Overview
Build & Transform: Brand & Organizational Strategy for Acts Church
Acts Church, a church plant in Yonkers, NY, sought a comprehensive brand and organizational strategy embodying its mission to continue the story of Jesus, focusing on gospel values and fostering a vibrant community centered on emotional health, justice, and prayer.
From the ground up, I worked to establish Acts as a premier, warm, and relatable brand to help draw people throughout Westchester into the doors.
THE Solution
Brand Identity & Website Development
To craft a distinctive brand identity that resonated with the church's values and the request for a minimalist yet abstract look and feel, I conceptualized and designed a compelling logo, visual elements, and a user-centric website. This included a seamless blend of impactful imagery, intuitive navigation, and engaging content, offering a digital hub for the members.
Holistic Communication Strategy
To develop a robust communication strategy, both internal and external that aligned with Acts Church's values, I worked to understand the goals of the congregation and needs of Yonkers. The strategy encompassed creating visually striking marketing and presentation materials, email campaigns, web and social copy, chat and meeting messaging, while ensuring consistent communication styles across various channels.
THE IMPACT
Kind Words
KEVIN MIDDLETON, PASTOR
THANK YOU!
